We believe Carb0n.fi has a unique angle to solving the problem. Our vision works towards enabling crypto asset-holders from any chain to neutralise their carbon footprint and own carbon credits for trading, with the end goal of international trading across centralised exchanges. Our ecosystem map shows our competitive landscape and also what recent projects within the ecosystem raised as a benchmark.
A few other companies with similar business models to ours were conceived relatively recently, which validates that now is the time to move.
Moss.Earth has raised $US 1.8M in 2020
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Moss.Earth
Our solution is unique to the market
Some projects are raising funds to ensure future carbon capture (mostly through forestry projects) but none are really focusing on leveraging projects that immediately pull carbon from the atmosphere or prevent the release of carbon into the atmosphere. Our angle is much more tangible and focused on actual, realised carbon reduction. They are a one-to-one digital twin of a real world carbon credit, and they are not bundles of carbon offsets from different vintages and regions bundled into a fungible token. In addition, our solution is highly feasible and naturally set up for rapid growth and expansion:
Requiring low cognitive adaptation for companies to use our solution;
Providing a frictionless solution to implement within the company's existing operations;
The decentralised nature of the technology means that the community can take over some responsibilities as part of the governance of the project;
Not only forestry focused projects onboarded onto our platform;
Working with many small and medium-sized carbon credit projects that usually don't have the funds to go through expensive official verification
We have a clear vision of where sustainability is going to grow, reaching further than just the blockchain space and ultimately targeting real world companies.
We are putting credibility at the heart of our solution, through sourcing and partnering with accredited carbon credits, such as the Ocean Purpose Project, as one example. We know that bringing on high quality partners and incentivising them in the first phases is a good way to ensure rapid and sustained growth. We further rely on the ideas developed below to uniquely position our solution
An experienced team to execute on a vision
Our co-founder and CEO, BreeAnne Yek, has extensive experience in commodities trading and a wide network of future partners in Singapore and globally within carbon offset projects. Bree has domain knowledge in both commodity trading and in ESG, and has the persuasiveness and resilience to convert people into stakeholders for the bigger vision, along with high plasticity of mind for learning.
Co-founder and CMO, Florian, has an extensive network in the Cardano ecosystem and access to former executives from the space. As CMO, Florian has the knack for translating complicated ideas into simple ones, and his resourcefulness ensures the optimal ratio of effort to results. He has deep expertise and networks in the blockchain world as well. Florian has been thinking about a similar idea on incentivisation since 2015 and is passionate about solving environmental issues to leave our world in a little bit of a better place.
Our CTO, Xenon, as a blockchain developer got involved in the space before DeFi 1.0 was popular. After exploring and diversifying strategies to find the best yield for his crypto assets, he started to work on the future use cases of DeFi.
What we all have is a lot of grit to problem-solve, and a shared respect for each other that helps us communicate very well.